The 2024 Christmas Tree on Old Town Square

5 December 2024

Answers to questions from the Dumazahrada.cz website, December 2024.

The tree is decorated in the traditional colours and stylistic simplicity of a Czech Christmas.

The theme of the decoration goes through a certain development. Because the decoration of Prague and the Old Town Markets is very well regarded around the world, there is probably no need to experiment with decorations; rather, as in the world’s metropolises, where tree decorations have remained similar for years, we too want to return to tradition, to the tradition of the Czech Christmas. Naturally, the decoration reflects the latest technological trends, but through design we want to respect the grandeur of Old Town Square and keep a simple, elegant style.

According to Forbes, the Old Town tree was named in 2020/21 one of the 21 most beautiful trees in the world. In Czechia various companies announce various competitions, but often what decides is rather the willingness of local residents to vote. The perception of a tree is subjective, and that is why the most beautiful one is often the one at home; yet I think we see the Old Town tree rather as a symbol, and that is good, because it is the tree of us all. Perhaps a fitting detachment is healthy, and all the more pleasing is the attention turned towards us from abroad.

Published: Dumazahrada.cz, 5 December 2024.

BACK TO THE HOME PAGE

Business Can Be Creative Too, With Its Own Preludes and Fugues
I think it is not a matter of time but, mostly, of ordinary human decisions.
Night Has a Different Map from Day
Indian summer coloured our courtyard, then vanished behind the rooftops of the neighbouring houses.
It Is No Longer Just About “Hanging Lights”
Traditional decoration remains our cornerstone, but the phenomenon of light parks is almost catching up with it; today they make up nearly half of our activities.
Light as a Bridge Between Continents and the Human Soul
I perceive light on many levels, from the symbolic one that has accompanied us since creation…
Light That Draws Space
For me, light is a synonym for life, and in its various forms it has accompanied me all my life.
A Friendly Spirit and an Atmosphere of Trust
We spend most of our lives at work, which is why I consider it important to get the basic conditions right.
Challenges Come, and You Must Be Ready Not to Waste Them
Running a business means deciding to take responsibility for yourself and others, every day of the year.
Our Aim Is to Tell Stories, to Connect and to Educate
We want to continue with our light exhibition projects and with decorating towns and shopping centres.
Christmas Lights Wherever You Look
The issue of light pollution is fairly well addressed in various decrees and regulations…
Young Professionals Bring Energy to the Company
Young professionals bring energy to the company, openness to new technologies…
Opening Speeches for the Light Exhibitions in Gödöllő, Trakošćan and Aarau
We would like (not only) to tell stories with our lights but also connect and bring people together.
I Love Light in All Its Meanings
In the 1990s we organised exhibitions together as part of our cultural work, and were then offered the chance to represent a European company specialising in lighting decorations.
It Is No Longer Unusual to Plan Decorations Right After Christmas
But preparations take place in the first half of the year, by September at the latest.
Light Is Perhaps My Destiny
Inspiration is life itself; by nature I am a lyricist, and since childhood I have felt a need to write, to invent, to create.
My Work Is Very Varied in Every Respect
I see the greatest secret of my success in courage and creativity, in other words passion and love…
We Are Growing. We Just Must Not Lose Ourselves Along the Way
“For twenty years I taught literature and philosophy at the Arabská grammar school in Prague.”
Lights Tell Stories Across Europe, or How to Build a Successful Business from Playful Lighting
Growing from a small company into a larger one always means fundamental organisational changes.
LIGHT | Light Will Tell a Story About Europe
The Heart of Europe. That is the name of a captivating project which will symbolically connect European countries in Prague by means of light installations.
We Started in a Garage, Today We Shine Across Europe
When my husband and I founded the company in 1997, all we had was great enthusiasm and a desire to create…
I Teach Lights to Tell Stories
This year’s story is dedicated to Europe, our shared home.
Telling the Traditions of Europe Through Light
We are increasingly adding interactivity to our light exhibitions and developing educational elements in public space.
There Have Always Been, and Always Will Be, Excellent, Good and Average Workers
In our company we do not see fundamental differences between generations, since artistic creation often brings together experts…
Light Unites Us
Last year confirmed some of our thoughts, and, almost proverbially, our paths seemed to lead us from Košice to the Atlantic…
People Seek a Kinder Atmosphere and Closer Contact
I think people are looking for a kinder atmosphere and closer contact.
People Can Bear Much Hardship and Pain, but Not the Loss of Meaning
I think a four-day working week must reflect the actual state of the economy’s overall condition and be rationally substantiated.
Respect Built on Personal Reputation Simply Gets Tested
I consider authenticity an essential prerequisite for any activity.
Decoled Turns Cities into Light Wonders
I refuse to use technology without substance; I prefer story over form.
Zvonek's Journey
It is Christmas Eve, everything is already being prepared, thought Vítek impatiently, and went to have a look in the pantry…
Substance Is What Matters
Our products are not merely industrial goods; some of them aspire to become art.
I Cannot Do Without Candlesticks in the Windows
I do not usually change my decorations much; I prefer a pleasant atmosphere and elegance…
We Are Made of Light, but We Must Shine and Also Want to Shine
Today I know that business requires creativity, organisational skill and courage…
Light Is Somehow Perhaps My Destiny
Light is somehow perhaps my destiny…
Not Only the Star of Bethlehem Announces Joyful Tidings
We do not only want to tell stories; we would like to connect our exhibitions through light and bring different places in the world closer together.
Light Is Both Cause and Path
With a touch of exaggeration, light is both cause and path, and in this sense we should take care of it.
We Want to Keep Connecting the World with Light
I think Prague dressed for Christmas was authentic.
Work Efficiency
Work is an activity in which we spend a considerable part of our lives, and it should give us a picture of who we are to society.
DECOLED – THE YEAR 2023
Despite the consequences of the unfavourable previous years, we are expanding and growing on all levels.
We Leave Plenty of Room for Imagination
In today’s turbulent times, we have focused our theme on returning home.
Light Is Today an Architectural Element of Our Homes
Just as every family and every home has its own style, so the arrangement of light will reflect a similar order…
We Are a Small Family Company That Was Born Literally in a Garage
Allow me first to thank you for the invitation to today’s meeting…
She Lit Up Prague Like Paris. I Love a Challenge, Says the Former Professor
Once I make an inner decision, I do not question it.
Fears Are Fading: We Chose Light After All
After the Covid and energy crises, we looked ahead to this year’s Christmas with some apprehension.
FOR Towns and Villages | A Return to Ourselves, or Christmas Decorations in Covid Times
Since the time of Aristotle, the archetype of art as a created world has been the world of creation itself…
Light Against Darkness: Better to Light a Light Than to Curse the Dark
In an age of remote living, when words, music and dance fell silent, light becomes not only a metaphor but a hope.
Humour and Originality Slowly Enter the Vocabulary of Christmas Decoration
Vrchlabí, Horažďovice, Jičín. Three towns that beautify the public space entrusted to them with Christmas decoration that increasingly plays with metaphor, poetry and hyperbole, without devaluing the content of the Christmas message.